Skip To Content

A New Kind of Diversity: Generational Diversity

Starts Sep 10, 2024


Full course description

Course Dates:

September 10


3:00 - 4:30 PM Eastern Time


90 Minutes


Current/Potential Public Media Leadership

Course Type:



Certificate upon Completion


This one 90 minute course introduces you to the research by author Dr. Tim Elmore and will equip you with strategies to create a better working environment with the four primary generations in today's workforce. Only 20 percent of businesses have a strategy for intergenerational work. Leaders need to capitalize on what each generation brings to the team and leverage it as a competitive advantage.

You'll learn how each generation views work, life and authority.

You'll discover how to find common ground.

You'll learn tips for leading millennials and gen Z and discuss ways to create intergenerational events and use images to bring people together..

Course is offered by NETA

Course Facilitators

Amy Burkett

Amy Burkett

General Manager, PBS Charlotte

Read More

After 30 years in broadcasting, Amy Burkett still loves the business of connecting through media. She’s thrilled to lead the renaissance of WTVI PBS Charlotte, a viewer supported service of Central Piedmont Community College, as general manager since June 2013. Before that she spent 14 years at WLVT PBS39 in Bethlehem, PA as executive vice president. She began her career in commercial television working at network affiliates as an anchor/reporter for nine years.

Over the last 18 years Amy’s studied the art of leadership and received her John Maxwell certification as a trainer, speaker and coach in 2012. New York Times bestselling author John Maxwell has written more leadership books than anyone.

She’s lead teams to four national PBS awards, 37 Emmy nominations, six Mid-Atlantic regional Emmys, two Mid-South regional Emmys, six Pennsylvania Association of Broadcaster’s Awards, five Radio Television Digital News Association of the Carolinas awards and one regional Edward R. Murrow Award.

Amy is originally from Ohio and holds a bachelor’s of science degree in broadcast journalism from Bowling Green State University.

Sign up for this course today!