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Community Engagement PLC Community Engagement PLC is a Course

Community Engagement PLC



Full course description


The NETA Peer Learning Communities (PLC) connect NETA members and provide a space to share best practices, develop professional support networks and identify high-impact projects that members could jointly pursue. NETA’s PLCs focus on Community Engagement, Content, Education and Marketing and Communications.


Target Audience: Members of the Community Engagement PLC

Course provided by NETA

PLC Facilitators

Kristen Penczek

Kristin Penczek

Chair Community Engagement PLC, Managing Director, Audience Engagement - Maryland Public Television

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Kristen Penczek joined Maryland Public Television’s management team in 2015 and currently serves as managing director, Audience Engagement, within the Development Division.

In this role, Ms. Penczek oversees two MPT departments: Special Events & Community Engagement and Member & Viewer Services. She and her teams are responsible for a number of initiatives including developing and overseeing fundraising-related special events; growing relationships with community partners through outreach activities; assisting with creative concept and logistical planning of internal events; and fostering deeper relationships with Maryland Public Television viewers and members through daily conversations and a variety of community engagement functions and programs.

In recent years, Ms. Penczek and her team were also responsible for the MPT Salutes Vietnam Veterans initiative's public events during the period of 2015-2016 as well as a variety of internal and public activities and events in celebration of MPT's 50th anniversary in 2019.

Before joining MPT, Ms. Penczek was interim executive director of the Baltimore-based International Dyslexia Association (IDA), an organization she originally joined in 2008 as director of conferences. Prior to her six years of service at IDA, she worked as graphic designer and events specialist for the American Lung Association of the Atlantic Coast, Inc., based in Hunt Valley, Maryland. Still earlier she was assistant director of career services at Gardner-Webb University in North Carolina.

An alumna of Salisbury University where she earned a bachelor’s degree with a political science major, Ms. Penczek also holds a master’s degree in sports science and pedagogy from Gardner-Webb University.

She resides in Hampstead, Maryland, with her husband and three children.

Carolyn Donaldson

Michael Harryman

Vice Chair Community Engagement PLC, Director of Communication and Community Collaboration - PBS Wisconsin

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Michael Harryman joined WPT in 2011 and serves as the Director of Communication and Community Collaboration for PBS Wisconsin, overseeing promotions and the broad community relations and engagement work of this PBS station statewide. Harryman has spent most of his career in nonprofit leadership, including a decade as the chief marketing officer for Alverno College in Milwaukee. A true communitarian, Harryman has led the marketing and community relations efforts for educational and arts organizations for over 25 years in Madison, Milwaukee, Portland and Minneapolis, and has done extensive community engagement work with dozens of organizations and highly diverse communities. He began his career as a performing arts presenter, concert promoter and festival producer.

A Wisconsin native, Michael earned his BA in English from the University of Wisconsin-Madison where he also marched in the highly acclaimed UW Marching Band and served on the Wisconsin Union Directorate. He also holds an MS in Organizational Development and Leadership from Marian University.

Michael and his wife Colleen have a daughter, Nora, and a dog, and are extremely active in their community. In all his free time, Michael is a home chef and food preservationist, an avid cross country skier and kayaker, and a lover of live music.

Timothy Eernisse

Timothy Eernisse

NETA Liaison, Community Engagement PLC

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As Vice President, Education for NETA, Timothy leads NETA’s team to strengthen and amplify Public Media’s education mission. His team supports Professional Development, Education Services, NETA Peer Learning Communities, NETA Awards, and the NETA Conference. Prior to NETA, he was the Director of Development and Marketing with WGVU Public Media where he led the Development & Business Development team as well as Marketing, Outreach, Art, and Education areas.

He was with WGVU for twelve years, two as an Underwriting Sales Representative and the past ten years as Director of Development and Marketing.

Timothy is a proud Air Force Veteran, having served from 1990 – 1998 working with the 439th Military Airlift Wing and the 127th Air Wing as a PERSCO Team Member and the 110th Fighter Group as a Weapons Loader on A-10 Aircraft and has been deployed domestically and overseas in support of several Air Force operations.

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