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Full program description

Learning paths are curated course collections designed to meet specific professional development needs within public media. These learning paths are flexible, enabling you to take courses in an order that best aligns with your individual learning goals and the evolving needs of your station.

Learning Path: Data-Driven Decision Making is a collection of courses that strive to help you implement data analytics tools and practices to gather insights into viewer preferences, habits, and trends, empowering your station to make informed decisions in content creation, scheduling, and audience engagement.

  • PBS Data Literacy: Data 101
  • PBS Data Literacy: Introduction To Effective Analytics Communication
  • PBS Data Literacy: Data Management & Governance
  • PBS Data Literacy: Data Visualization
  • PBS Data Literacy: Data Storytelling
  • PBS Data Literacy: Google Data Studio
  • PBS Data Literacy: Data-Informed Decision Making