Skip To Content

Full program description

Learning paths are curated course collections designed to meet specific professional development needs within public media. These learning paths are flexible, enabling you to take courses in an order that best aligns with your individual learning goals and the evolving needs of your station.

Learning Path: Put Your Audience First is a collection of courses that strive to help you learn strategies for deploying an audience-first content development plan that encourages membership growth and retains viewers.

  • PBS: What You Need To Know About Goal Setting
  • PBS Data Literacy: Data-Informed Decision Making
  • PBS: From Multiplatform To Omniplatform
  • PBS: Integrated Marketing
  • PBS Data Literacy: Social Media Measurement
  • PBS: Digital Fundraising for Public Media